Wisconsin's Exclusive Attractions and Activities

09 Cruise Along the Scenic Wisconsin Great River Road

Wisconsin's only scenic byway takes you along the banks of the Mississippi River. Driving the 250-mile route will take you through some of Wisconsin's most remote and beautiful river towns and villages, many of which have been there since the 1600s. On your drive, you'll pass historic places, weird roadside attractions, and the everyday beauty of the Wisconsin countryside. Everywhere along the road has its own stories to tell and people to meet. It's truly one of America's finest drives.

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